Faces of a Fish Empire
Read the story behind Joe’s new book
Latest Posts
The Million-Dollar Question: 4 Solutions on How to Grow E-Commerce in Latin America
This is the second in a series of excerpts from my new book - E-X-I-T-O: Su estrategia de marketing digital en 5 pasos. Click here to read the previous excerpt. Latin American retailers have historically struggled to bring buyers online because of inconsistencies in...
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A Latinized marketing model for the 21st Century: E-X-I-T-O
This is the first in a series of excerpts from my new book - E-X-I-T-O: Su estrategia de marketing digital en 5 pasos, now in its second printing. "Marketing is Dead" reads the headline of an article on Harvard Business Review's blog network, a grim prognosis of what...
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Webinar: Key Trends in Hispanic Digital Marketing
My co-author, Hilda Garcia, and I will present our new book tomorrow in a webinar sponsored by ImpreMedia – Key Trends in Hispanic Digital Marketing – Wednesday, February 26 at 10:00 AM PST (1pm EST). We will be presenting along with Sherrill Mane of the IAB. Sign up...
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