Joe Kutchera - Marketing Advisor, Author, Speaker, and Writer

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Let’s schedule a conversation about content strategy, digital marketing or U.S. Hispanic market entry

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"Nuestras Historias" Exhibit at
The Valentine Museum

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Download free sample chapters and worksheets from Joe's books

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Que Pasa Festival Case Study

Learn how to create your social media strategy for events

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Watch Joe on
CNN en Español

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As a strategist and writer, Joe Kutchera advises companies on content marketing, digital PR and/or U.S. Hispanic market entry

Latest Posts

Viva La Musica! Developing a music promotion for bilingual Hispanics

Apr 20, 2011

This post originally appeared on MediaPost Engage:Hispanics. As the English speaking Latino audience grows in size and importance, how can marketers develop culturally relevant promotions for Hispanics? Bernardo Meza, Brand Manager for Wrigley Multicultural Marketing...

Building and Maintaining a Culture of Innovation

Mar 2, 2011

How can you build and maintain a creative culture within your organization? In the February issue of Change This, Josh Linkner answers that question by offering the following seven key principles for How to Build Your Organization's Creativity Mojo. The downloadable...

How to promote a book using social media (Part III of How to Write a Book)

Feb 18, 2011

"Thankfully, persistence is a great substitute for talent," Steve Martin said, who recently released his 8th book - An Object of Beauty. Writing a book requires a great deal of persistence. But what about promoting it? I was surprised by how much persistence and work...