Joe Kutchera - Marketing Advisor, Author, Speaker, and Writer

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"Nuestras Historias" Exhibit at
The Valentine Museum

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Que Pasa Festival Case Study

Learn how to create your social media strategy for events

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Getting laid off and deciding to write a book...

Joe’s story featured in the book PAUSE

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As a strategist and writer, Joe Kutchera advises companies on content marketing, digital PR and/or U.S. Hispanic market entry

Latest Posts

How a First-Class U.S. Latino Website Can Lead to Unexpected International Sales Growth

Jul 18, 2012

This article originally appeared on FoxNews.com. We all know that U.S. websites offer some of the best content and functionality found online. What happens when one of these websites goes multi-lingual and is offered in Spanish? The story of Amtrak.com provides a...

How NOT to Manage Multi-Lingual Customers

Jul 13, 2012

This article originally appeared on FoxNews.com. “Your most unhappy customers are your greatest source of learning,” said Bill Gates. And the best place to find those unhappy customers today is on Twitter, Facebook and across your social media channels. I recently...

New Book to Support One Laptop Per Child: É-X-I-T-O en Marketing Digital

Jul 12, 2012

I am excited to announce the launch of my new book (in Spanish) where the author proceeds will benefit One Laptop Per Child (OLPC), the non-profit founded by Nicholas Negroponte at MIT. Hilda Garcia and I will co-author the book, describing the success stories of...