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As a strategist and writer, Joe Kutchera advises companies on content marketing, digital PR and/or U.S. Hispanic market entry

Latest Posts

Free Culture Versus Big Media

Recently, I finished reading Lawrence Lessig's book Free Culture and recommend it for anyone interested in preserving America's spirit of innovation and creativity. Mr. Lessig is was a Law professor at Stanford University and CEO of Creative Commons, a project that he...

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A cell phone with a 212 area code?

This article from the Wall Street Journal last week - The Landline That Refused to Leave - reminded me of a question that many friends and colleagues ask me, "how did you get a cell phone with a 212 area code?" About 4 to 5 years ago when I moved from Manhattan to...

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10 experts weigh in on marketing to U.S. Hispanics

This article originally appeared on iMediaConnection on Cinco de Mayo and even though the 5th of May has passed, the article provides (I hope) a comprehensive overview of best practices in marketing to US Hispanics online and how marketers can take advantage of some...

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