Posts Tagged ‘book’

Read It: The Future of Books en Español

May 28th, 2012
LeaLA-LuchaLibre

Tweet This article originally appeared on Fox News. Over 67,000 people attended the second Spanish-language book fair in Los Angeles May 11 – 13, known as “LeaLA,” or “Read It” in Spanish, nearly twice the attendance of the previous year. The organizers of the event, the International Book Fair of Guadalajara and the University of Guadalajara Foundation saw that Los Angeles is actually the second largest “Mexican” city, behind Mexico City and above Guadalajara and Monterrey.  Of the one hundred or so publisher and sponsor booths,

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Hispanics Fuel Growth of eReaders; Amazon Launches eBooks en Español

May 24th, 2012
Latino Virtual Gallery

Tweet This article originally appeared on Acento.com. In April, Amazon announced the launch of its “eBooks Kindle en Español” store with titles such as The Hunger Games by Suzanne Collins, The Alchemist by Paulo Coelho, and the biography of Steve Jobs by Walter Isaacson. The online behemoth has tapped the zeitgeist, launching a product at the intersection of America’s Latinization and changing technology preferences. In addition, Amazon provides Hispanics as well as Latin Americans a far greater number of choices in book titles with customer service

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How to promote a book using social media (Part III of How to Write a Book)

February 18th, 2011
Fascinate: Your 7 Triggers to Persuasion and Captivation

Tweet “Thankfully, persistence is a great substitute for talent,” Steve Martin said, who recently released his 8th book – An Object of Beauty. Writing a book requires a great deal of persistence. But what about promoting it? I was surprised by how much persistence and work was needed after my book was completed. That’s what this third post in a series is about: how to promote your book. The first post discussed how to find a publisher or self-publish. The second post discussed how to

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How to write a book (Part II: Writing and Editing)

January 31st, 2011

Tweet According to Winston Churchill, “Writing a book is an adventure. To begin with, it is a toy and an amusement; then it becomes a mistress, and then it becomes a master, and then a tyrant. The last phase is that just as you are about to be reconciled to your servitude, you kill the monster, and fling him out to the public.” And it is indeed an adventure, like any long-term goal. In my second in a series about how to write a book,

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So you want to write a book? A Journey in How To Accomplish A Long-Term Goal

January 20th, 2011

Tweet Do you write down your annual or five year goals? I started writing mine down when I was a teenager. My father encouraged me to do so at the beginning of every calendar year. In reviewing mine from a few years ago, I included “write a book” in my five-year plan. Little did I know that that dream would come to fruition so quickly. Paramount Books published my first book, Latino Link: Building brands online with Hispanic communities and content in October of 2010. It’s

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What’s in your word cloud? (Data visualization ideas)

June 29th, 2010
LatinoLink-Wordle

Tweet While doing research about data visualization for my book (Latino Link: Building brands online with Hispanic communities and content), I stumbled upon the website Wordle, where you can build “beautiful word clouds.” According to the site, “Wordle is a toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. You can tweak your clouds with different fonts, layouts, and color schemes. The images you create with Wordle are yours

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