Consulting

Joe Kutchera advises companies on how to grow their businesses online in the following areas:
1) Culturally customized content, focusing on the Hispanic and Latin American markets
2) Social media listening studies (new idea generation)
3) Strategic planning and financial forecasting
4) Trend tracking online, focusing on the changing tastes for ethnic foods in America

Contact Joe to learn how to grow your sales online as well as to receive relevant case studies about your industry.


Testimonials

“Joe Kutchera has served as our “Sherpa” in guiding us through our website development and monetization plan. He put together our website revenue forecast, traffic growth projections, and online advertising sales presentation. He also helped us evaluate vendors for our website redesign, campaign management solutions, and website producers. It’s been a pleasure to work with Joe. He has been a real asset to our team.”

–Kevin Kilpatrick, CEO and Founder of Constru-Guía

“Joe Kutchera’s mind works in ways that immediately see opportunities that can be explored when Social Mapping is essential to brand building and strategy. His reports are incredibly detailed. He delves into specifics of engagement, which is essential to presenting a client with not only raw data but emotional intelligence as well. Joe Rocks.”

–Cokey Falkow, Director of New Media, Meritus Media for Bushnell project

“I brought Joe in to help with our online strategy shortly after being hired as general manager at MotherJones.com. I had a lot of experience running smaller, leaner online operations but the scope of Mother Jones and the variety of marketing and advertising opportunities we had was somewhat new to me. Joe was able to quickly outline a number of different paths for us – not only the basics on which ad networks or partners we might pursue, but gave us a full outline on channelization, multimedia strategy, website operations and more.”
–Nick Aster, Former G.M. of MotherJones.com; Founder and Publisher of Triple Pundit

“The first time I met Joe Kutchera was at a conference where he was speaking. Needless to say, I was quite impressed with his vast knowledge of Hispanics and the online space. I then read his book, “Latino Link: Building Brands Online with Hispanic Communities and Content” and I came away with great insights from his research and interviews with leading marketers. When Joe came aboard Acento Advertising as Director of Digital Marketing, my learning continued as we worked closely together on numerous new business projects. Joe is a great guy, incredibly knowledgeable, and always with a smile. I suppose that’s a reflection of a guy who’s passionate about his work.”

–Steve Roth, Director, Agency Development, Acento Advertising